Cruise Industry Demand and Conversion Insights
In recent years, the cruise industry has grown and has forecasted continued growth to come. Compete’s data shows the segment of shoppers considering cruises online has increased 20% from Q1 2011 to Q1 2012. This report provides insight into demand and conversion effectiveness of the cruise industry by quantifying the size of the online cruise market, traffic to key players’ websites and the rate at which cruise lines convert shoppers into bookers.
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