In a digital world where conversion funnel success is directly impacted by competitors, we cannot afford to be without competitive intelligence. Yet this Compete/Millward Brown Digital research shows that the majority of marketers are flying blind in this regard. They do not understand the conversion funnel dynamics for their industry or competitors. Many marketers believe their conversion rates are average, when in fact they are below average. This research also shows that taking the time to understand these dynamics pays dividends. By reading this research report, you can learn valuable lessons that you can use when optimizing your online conversions.
Download the report today and learn:
- Which tools and tactics marketers are using for conversion optimization
- What exactly is a "good conversion rate"
- How you can improve your conversion optimization efforts